PLR: The Good, Bad and Ugly - And A Free Report
Sooner or later in your blogging career you’re going to come across the term “PLR.” PLR means “private label rights” and it refers to articles and other content that you can buy ready-made to put on your blog (or elsewhere, as in an ebook).
Generally, when you buy a PLR article, you are also purchasing the right to edit or rewrite it, and to put you name on it as the author.
Used correctly, this is a relatively painless way to get content for your blog and leave you more time for marketing and promoting your blog. In fact, Rob Benwell, the author of Blogging To The Bank, is a great fan of PLR material.
As with most things on the Web, though, PLR can be–and has been–seriously abused. Here are three tips that will help you avoid the landmines and make the best use of PLR content:
- Rewrite! Change at least 25% of the PLR article to make it uniquely yours–50% to 75% is even better. After all, 200 other webmasters might have bought the same article and be planning to use it. Search engines frown on duplicate content.
- Use PLR content sparingly. For every PLR article on your blog, you should have at least 5 or 6 completely original posts that you wrote yourself from scratch (remember, every original post does not need to be a full-length article; sometimes a couple of sentences is sufficient).
- Buy good PLR content. Not all PLR providers are equal in terms of the writing quality of their stuff. Some care enough about their customers to purchase articles only from established, professional writers. Others either don’t know good writing from bad or just don’t care. Remember that it’s your blog and your reputation at stake.
Free Report
I’ve found a great free report that covers all the tricks of using PLR content not only to enhance your blogging, but also to make money by putting that content to work in other creative ways. As a bonus, it also includes a section on earning easy income by writing short reports (like 7 to 14 pages!).
To download the report, just right-click on the link and save to your computer.
